Discover the Top 15 Best Blogging Tools for 2024

Have you ever found yourself sitting at your desk, eager to write, yet sensed something was off despite having plenty of ideas? A sluggish workflow can hold you back from reaching your blogging potential. Fortunately, staying updated with the best blogging tools can make your writing process easier, faster, and more effective.

At tiny lever, we specialize in crafting high-quality SEO content that targets specific keywords. Our process begins with careful content planning to ensure each blog is optimized for search engines and user intent. Coupled with our expertise in SEO best practices, we empower our clients across various industries to achieve better engagement and digital visibility.

Drawing from our experience in content marketing and SEO, we will explore the best blogging platforms that can streamline your workflow, enhance your content, and boost your site’s performance. From content creation and SEO optimization to publishing and analytics, these tools will empower you to make an informed decision on which solution best fits your needs.

Let’s get started!

Top 15 Best Blogging Tools for Crafting SEO-Optimized Blogs

Utilizing the best blogging tools can fine-tune your SEO strategy, organize your content calendar, and inspire new ideas. These include platforms for publishing, analytics for tracking performance, and plugins for optimizing your posts. Explore these 15 blogging tools to maximize your productivity in crafting blogs optimized for SEO:

1. Semrush - Enhance Your Blogging Strategy With Powerful Analytics

Semrush is a digital marketing tool for bloggers and marketers looking to improve their online presence. It offers a range of features for SEO and PPC, including a large database for keyword research and competitor analysis. Users can easily create content with its built-in tools and get detailed analytics to refine content strategies.

Notable Features of Semrush

Site SEO Audit: Identify SEO issues on your blog with automated audits that run at specified intervals. Users can receive weekly reports highlighting areas for improvement to keep their site optimized.
Social Media Analytics: Monitor your performance and compare it against competitors. This feature provides insights into engagement rates and content strategies to refine your overall social networking effectiveness.
SEO Ideas: Semrush simplifies your optimization process by receiving tailored recommendations based on competitor analysis. This tool audits your landing pages and suggests keyword-targeting strategies for better search engine rankings.

Semrush Pricing Plans

Semrush offers these pricing tiers to help you choose the right fit for your needs:

Pro ($139.95/month): Ideal for newbies and small teams, it offers 5 projects and 500 keywords to track, along with essential SEO, PPC, and research tools.
Guru ($249.95/month): This service is tailored for agencies and mid-sized businesses. It includes 15 projects and 1,500 keywords to track, plus advanced features like the Content Marketing Toolkit and historical data.
Business ($499.95/month): Designed for large agencies and enterprises, this plan allows for 40 projects and 5,000 keywords to track, featuring extensive analytics and API access for greater flexibility and insights.

2. Google Keyword Planner - Transform Your Ideas Into High-Traffic Posts With Strategic Keyword Targeting

Google Keyword Planner is one of the powerful blogging tools for discovering high-traffic keywords, analyzing your competitors, and uncovering new opportunities for content creation. This tool can also optimize blog posts to attract the right audience and ensure they resonate most with readers.

Notable Features of Google Keyword Planner

Keyword Discovery: Identifies relevant keywords that align with your blog’s focus. By entering specific topics, bloggers can uncover high-volume search terms to target.
Traffic Forecasting: View projected traffic and competition levels for selected keywords. This insight allows bloggers to prioritize their content efforts effectively.
Competitive Analysis: Analyze how competing blogs rank for specific keywords. This feature helps understand market dynamics and refine the content strategy to stand out.

Google Keyword Planner Pricing Plans

Google Keyword Planner is a free keyword research tool from the Google Ads platform.

3. Google Trends - Discover Trending Topics to Attract Readers

Google Trends is a free tool that provides valuable insights into search trends and public interest over time. Users can explore trending topics, compare search terms, and analyze the regional popularity of queries. For bloggers and content creators, Google Trends offers a wealth of data for better content strategies, all while discovering interesting topics to write about.

Notable Features of Google Trends

Trend Discovery: Identifies emerging topics and breakout keywords in your niche. It helps small business bloggers stay ahead of the curve by creating content on rising trends before they become mainstream.
Seasonal Insights: Reveals cyclical patterns in search interest for various topics. It enables you to plan and publish your seasonal content optimally to maximize engagement and traffic.
Keyword Comparison: Allows side-by-side analysis of multiple search terms or topics. Writers can choose the most relevant and popular keywords to target in their content for better SEO performance.

Google Trends Pricing Plans

Google Trends is completely free to use. You don’t need a Google account, and no logins are required.

4. Grammarly - Enhance Your Blog With Flawless Writing

Grammarly is an AI-powered writing assistant that helps bloggers and content creators produce polished, error-free text. It offers real-time suggestions for grammar, spelling, punctuation, and style improvements. As one of the best blogging tools, Grammarly can easily integrate into your writing workflow through browser extensions and desktop applications.

Notable Features of Grammarly

Contextual Spelling and Grammar Checks: Identifies and corrects spelling and grammar errors specific to your writing context. Ensures your blog posts are free from grammatical mistakes that could undermine your credibility.
Style and Vocabulary Enhancement: Grammarly suggests improvements to sentence structure and word choice. It can create more engaging and varied content that keeps readers interested.
Plagiarism Detection: Scans your text against billions of web pages to identify potential instances of unintentional plagiarism. It can protect your blog's reputation and maintain originality in your content.

Grammarly Pricing Plans

Here’s a breakdown of Grammarly’s pricing plans you can choose from:

Free ($0/month): Basic grammar and spelling checks for casual bloggers.
Premium ($12/month): Advanced writing suggestions and style improvements for serious bloggers seeking to enhance their content quality.
Business ($15/member/month): Collaborative features and brand consistency tools for blogging teams and content agencies.
Enterprise (Custom pricing): Comprehensive writing assistance with advanced security and support for large-scale blogging operations.

5. WordPress - Best Platform to Build Your Blog From Scratch

WordPress is a powerful and versatile content management system (CMS) designed for bloggers and website owners. Its website builder's user-friendly interface, extensive customization options, and a vast library of themes and plugins make it easy for users with limited technical expertise in coding to create and manage blogs and websites.

Notable Features of WordPress

Intuitive Content Editor: Offers a block-based editor that simplifies the process of creating and formatting blog posts. This means you can easily add text, images, videos, and other media elements to your content.
SEO-Friendly Structure: WordPress provides built-in SEO features and supports popular SEO plugins to optimize blog posts for search engines. This helps improve your content's visibility and attract more organic traffic.
Extensive Plugin Ecosystem: Boasts a vast library of plugins that extend WordPress's functionality for bloggers. It enables seamless integration of essential blogging tools like social media sharing, email list building, and analytics tracking.

WordPress Pricing Plans

Choose the WordPress plan that fits your blogging requirements and budget:

Personal ($2.86/month): Ideal for beginners, offering a custom domain name and ad-free experience for a basic blog.
Premium ($5.95/month): This plan is perfect for growing blogs, as it offers advanced web design options, monetization through WordAds, and improved analytics.
Business ($16.66/month): Boasts plugin installation, advanced SEO tools, and real-time backups for a professional blogging experience.
Commerce ($29.98/month): Tailored for bloggers looking to monetize through e-commerce, offering WooCommerce integration and powerful store design tools.

6. Canva - Design Stunning Visuals to Enhance Blog’s Appeal

Canva is a user-friendly graphic design tool that can create stunning visuals for blog posts, social media posts, e-books, and more. Its intuitive drag-and-drop interface, extensive template library, and customization options help users design eye-catching featured images, infographics, and social media graphics.

Notable Features of Canva

Customizable Blog Post Templates: Provides a wide range of pre-designed templates for a blog’s featured images and social media graphics. Bloggers can quickly create professional-looking visuals that align with the brand’s identity.
Infographic Creation: Offers easy-to-use tools for designing informative and visually appealing images. This helps present complex information in a digestible format to keep readers engaged.
Collaboration and Sharing: Facilitates teamwork by allowing many users to work on designs simultaneously.

Canva Pricing Plans

Explore these Canva’s pricing plans for solo users, teams, and organizations:

Canva Free ($0/month): Access basic design tools with 5GB of storage, ideal for simple blogging visuals.
Canva Pro ($10/month): Unlock advanced features like unlimited templates and AI tools, perfect for enhancing blog content.
Canva Teams ($8.33/month/person): Collaborate with team members to streamline blog design and maintain brand consistency.
Canva Enterprise (Contact for Pricing): Manage multiple teams and brands with advanced controls for large-scale blogging operations.

7. Ahrefs - Top Choice for Building Backlinks and Authority

Ahrefs is a digital marketing tool that helps content creators optimize their online presence with various features, including keyword research, backlink analysis, competitor insights, and SEO site audits. With Ahrefs, content marketers can find high-potential keywords, track their rankings, and look for ways to improve content strategy.

Notable Features of Ahrefs

Backlink Checker: Provides detailed reports on a blog’s backlink profile, including referring domains and anchor texts.
Multiple Title Variants: Generates several title options for each input. It allows users to choose from a variety of creative approaches and find the most appealing title for their content.
Content Gap Analysis: Compares a blog’s content with competitors to identify keyword opportunities. It can reveal topics and keywords competitors are ranking for that your own site is missing so you can work on your content creation strategies.

Ahrefs Pricing Plans

Ahrefs offers a range of pricing plans tailored to different needs and budgets:

Lite ($129/month): Essential data and tools for small-scale bloggers and hobby projects, including basic keyword research and site auditing capabilities.
Standard ($249/month): Perfect for freelance content creators and marketing consultants, offering advanced features like Content Explorer and Keyword Tracking.
Advanced ($449/month): Ideal for lean in-house marketing teams managing multiple blogs, with extended historical data and advanced tools like AI Content Helper.
Enterprise ($14,990/year): Comprehensive solution for large agencies and enterprises, with unlimited history, users, and unique features like API access and custom reporting.

8. CoSchedule's Headline Analyzer - Craft Irresistible Titles to Attract Clicks

CoSchedule's Headline Analyzer is one of the best blogging tools for helping bloggers and content creators craft compelling headlines. It analyzes titles based on word balance, clarity, and skimmability and provides instant feedback and suggestions for improvement.

Notable Features of CoSchedule’s Headline Analyzer

Instant Headline Scoring: Rate your headline on a scale of 0 to 100 and provide quick iterations and improvements.
Word Balance Visualization: Uses color coding to highlight the balance of power, emotion, and common words, helping you create impactful headlines.
SEO Recommendations: Offers headline suggestions for better search engine optimization.

CoSchedule's Headline Analyzer Pricing Plans

CoSchedule's Headline Analyzer is a free platform. However, its paid plans offer more advanced features:

Free Calendar ($0/month): Organize and schedule social media posts for your blog content.
Social Calendar ($19/month): Ideal for those looking to enhance their social media presence with unlimited publishing and AI-powered content creation tools.
Agency Calendar ($49/month): Perfect for managing multiple client blogs, offering white label SEO reports and client-specific calendars.
Content Calendar (Custom Pricing): Designed for teams, featuring advanced project management and content planning tools.
Marketing Suite (Custom Pricing): Enterprise-level solution offering extensive team collaboration features and customizable workflows for large blogging operations.

9. Trello - Streamline Content Workflow and Organize Ideas

Trello is a versatile project management tool that utilizes the Kanban method to enhance team efficiency and productivity. It offers a visual approach to organizing tasks through boards, lists, and cards, allowing users to create and manage workflows effortlessly. With its intuitive interface and powerful integrations, you can streamline your content creation process, track progress, and collaborate seamlessly across various projects.

Notable Features of Trello

Content Calendar: Trello creates a visual timeline for your blog posts and content ideas. This allows you to plan and schedule your content strategically to maintain a consistent publishing schedule.
Idea Management: Organizes and stores blog post ideas in one centralized location. It allows you to capture inspiration quickly and develop concepts over time, preventing valuable ideas from slipping through the cracks.
Collaboration Tools: Facilitates seamless teamwork among bloggers, editors, and contributors. Enables easy assignment of tasks, sharing of resources, and tracking of progress, making it ideal for multi-author blogs or content teams.

Trello Pricing Plans

Free ($0/month): Perfect for individual bloggers or small teams, with basic project management tools to organize ideas and track content creation.
Standard ($5/month): Ideal for growing blogs with multiple contributors, providing unlimited boards and advanced features to streamline the content production workflow.
Premium ($10/month): This service empowers professional bloggers and content teams with advanced visualization tools and AI-powered features to optimize content strategy and boost productivity.
Enterprise ($17.50/month): Designed for large-scale blogging operations and media companies, offering enhanced security, complete control, and collaboration features across multiple teams and projects.

10. Google Search Console - Assess Blog’s Performance With Analytics

Google Search Console is a free tool that helps website owners monitor and optimize their site’s performance in Google search results, making it one of the best blogging tools. It provides valuable insights into how Google crawls and indexes your pages, shows which queries drive traffic to your site, and highlights technical issues that may impact your organic search visibility.

Notable Features of Google Search Console

Performance Tracking: Analyzes your site's search performance, showing impressions, clicks, and average position for queries and pages. Users can identify top-performing content and keywords to focus on.
Content Optimization: Reveals which queries are driving traffic to specific pages on your site. This can refine your content strategy and optimize posts for relevant keywords.
Technical SEO Monitoring: Flags crawl errors, indexing issues, and mobile usability problems that could be hurting your search visibility. It enables you to quickly identify and fix technical SEO issues holding back your site's performance.

Google Search Console Pricing Plans

Google Search Console is free to use. However, its usage limits are based on verification requirements and API usage caps.

11. Hemingway App - Best As Personal Editor for Crisp Writing

The Hemingway App is a versatile writing tool that enhances clarity and readability in prose. It’s named after Ernest Hemingway’s famously concise writing style. The editor helps identify issues such as complex sentences, passive voice, and overuse of adverbs to help writers communicate with more impact and accessibility.

Notable Features of Hemingway

Readability Scoring: Provides instant feedback on the readability of your blog posts and helps ensure that your content is accessible to a wider audience.
Direct Publishing: Allows bloggers to publish their polished work directly to platforms like WordPress.
Estimated Read Time: Calculates the approximate time it takes to read your blog post.

Hemingway Pricing Plans

Hemingway offers these pricing plans to enhance your blogging experience:

Individual 5K ($10/month): Provides 5,000 monthly sentence rewrites, ideal for essential AI-powered editing.
Individual 10K ($15/month): Offers 10,000 monthly rewrites for high-volume bloggers.
Team 10K ($15/user/month): This plan includes collaborative editing features and centralized billing, which is suitable for blog teams and agencies.

12. BuzzSumo - Amplify Your Content Strategy with Data-Driven Insights

BuzzSumo is a content marketing platform that helps businesses identify trending topics, discover high-performing content, and connect with relevant influencers. It analyzes billions of pages and social posts to provide valuable insights into content performance, audience engagement, and industry trends.

Notable Features of BuzzSumo

Content Discovery: Identifies trending topics and high-performing content in your niche to provide inspiration for new blog post ideas and understand what resonates with your target audience.
Influencer Identification: Locates key influencers in your industry based on various metrics so bloggers can build relationships with thought leaders.
Content Analysis: Provides valuable insights into which types of content perform best, optimal content length, and ideal publishing times to maximize engagement and shares.

BuzzSumo Pricing Plans

BuzzSumo offers a range of pricing options to support content creators at different levels:

Content Creation ($199/month): Best for bloggers enhancing their content strategy with trend analysis.
PR & Comms ($299/month): Perfect for bloggers seeking media outreach.
Suite ($499/month): Features comprehensive solution with advanced YouTube analysis and article upload capabilities.
Enterprise ($999/month): Ultimate package for high-volume bloggers and large agencies for granular location search and early access to new features.

13. Quora - Engage with a Community to Expand Your Blog’s Reach

Quora is a question-and-answer platform that allows bloggers to expand their reach, establish authority, and drive website traffic. This platform allows you to showcase your expertise, engage with a vast audience, and strategically promote your content through thoughtful responses and profile optimization.

Notable Features of Quora

Profile Optimization: Crafts a compelling Quora profile that showcases your expertise and blog. This allows you to strategically include links to your blog and other social media accounts to increase brand awareness.
Strategic Question Selection: Identifies relevant questions with high engagement potential for your blog niche. It can target topics that align with your content, making it one of the must-have blogging tools.
Quality Answer Creation: Provides a platform to demonstrate your knowledge through well-crafted, informative responses while subtly incorporating links to your blog posts as additional resources.

Quora Pricing Plans

Quora is free for anyone to ask questions, give answers, and join discussions. For only $6.99 per month, Quora+ subscribers get extra content and an ad-free experience.

14. HubSpot - Best All-in-One Content Marketing Platform

HubSpot’s blogging tools arecomprehensive and user-friendly to streamline your content creation and search engine optimization. It offers an intuitive user interface with preset templates, integrated stock images, and powerful SEO features to help marketers create high-quality blog posts. The tool integrates with HubSpot’s marketing suite to easily promote and track analytics.

Notable Features of HubSpot

SEO Optimization: The free plan offers access to essential tools to start generating leads and creating content, with no upfront costs for up to 2 users.
Social Sharing Integration: Streamlines content promotion and increases reach with scheduling capabilities.
Analytics and Reporting: Provides detailed analytics on blog post performance, including traffic, engagement metrics, and conversion data.

HubSpot Pricing Plans

Free ($0/month): Access essential free blogging tools to start generating leads and creating content, with no upfront costs for up to 2 users.
Marketing Hub Starter ($15/month/seat): Get essential marketing tools, including email marketing and live chat, to convert leads and enhance your blog content strategy.
Marketing Hub Professional ($800/month): Leverage comprehensive marketing automation, social media management, and custom reporting to scale your blogging efforts and campaigns.
Starter Customer Platform ($15/month/seat): Combine marketing, sales, service, and content tools to streamline your blog content creation and management across platforms.

15. Yoast SEO - Simplify SEO Tasks to Elevate Your Blog’s Visibility

Yoast SEO is one of the best blogging tools available as a WordPress plugin. It helps bloggers optimize their content for search engines and improve website visibility through real-time suggestions to enhance readability, keyword usage, and SEO strategy. This tool features content analysis, readability checks, and social media optimization.

Notable Features of Yoast SEO

Content Analysis: Analyzes various aspects of your blog post, including keyword placement, title optimization, and meta descriptions.
Readability Check: Evaluates your blog post's readability and suggests improvements for sentence length, paragraph structure, and use of transition words.
Social Media Optimization: Allows customization of how your blog posts appear when shared on social media platforms.

Yoast SEO Pricing Plans

Yoast SEO offers tiered pricing options to suit different blogging needs and budgets:

Free ($0): Includes Yoast SEO’s basic features, such as editing URL slugs, generating XML sitemaps, and optimizing social media for content sharing.
Premium ($99/year): Offers Premium Yoast plugin, premium features, and access to Yoast SEO Academy.
All ($229/year): Includes all Yoast SEO plugins, premium features, WooCommerce SEO, local SEO, news SEO, and video SEO.

Key Takeaway

The world of blogging has been dominated by diverse, powerful AI tools that handle everything from brainstorming ideas and designing to publishing and promotion. Choosing the best blogging tools makes the whole process smoother and ensures your content stands out. With the addition of SEO optimization and collaborative platforms, navigating the digital landscape has never been easier.

However, the sheer number of the best blogging tools can be overwhelming, especially for beginners. Many tools come with steep learning curves and require significant time investment. Additionally, relying too heavily on technology for content creation can jeopardize the authenticity and human touch in blogging. The key is to find the right combination of tools that align with your specific blogging goals and style.

Feeling stuck with content creation? tiny lever, an SEO marketing agency, can simplify the entire process. We start with in-depth keyword research and strategic content planning, so you don’t need to rely on numerous blogging tools. Our team creates high-quality, human-written SEO content that’s ready for publishing.

Email us via david@tinylevermarketing.com or fill out this form to elevate your SEO strategy and improve your rankings today.